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Indigenous hip hop projects is a team of artists with talents in all elements of hip hop, media, entertainment, and performing arts who formed in 2004 to work with Aboriginal communities, particularly youths, around Australia. Among the many programs offered, the team facilitates workshops where traditional Indigenous culture and hip hop are combined and taught, with the aim of promoting self-expression, positive social behaviours, healthy outcomes, and strengthening community.
The group has partnered with beyondblue to raise awareness of social and emotional wellbeing among young Indigenous people in regional, rural, and remote Australia. Through workshops and a website, the group seeks to minimise risk factors and maximise protective factors associated with depression and anxiety by connecting youths with their communities, decreasing shame, and enhancing self-esteem. The group actively promotes the Youthbeyondblue message of 'look (for signs of depression), listen (to your friends' experiences), talk (about what's going on), and seek help together'.
The Indigenous hip hop projects has been evaluated in several sites in the Kimberley and Pilbara regions of Western Australia. Findings from this evaluation revealed the health promotion messages are well received by the young people. Females and young people with special needs, as well as young people attending school, expressed a high level of satisfaction with the hip hop workshops. The workshops also had a particularly positive impact on the following two areas: talking with friends or family about what's going on, and seeking help.